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Reporting

Any good strategist knows that to be the most successful, you must rely mostly on data over gut instinct. Because of this, Jordan have developed a strong sense of understanding how to report on and analyze the results of each marketing initiatives. Reporting on the success and failures of campaigns past allows to reevaluate our projects to see where we may need to reallocate more or fewer resources of time and money for the greater good of the company.

 
Jordan focuses on targeting trends successes as well as failures, peaks, and valleys within the year, and trying to identify an anomaly that specifically stands out. 

experience

Noble Capital, LLC

As previously mentioned, a lot of strategy revolves around analyzing. These analytics become most valuable and most apparent when working in the digital space, which is why a large part of digital marketing lies around reporting.

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At Noble Capital, Jordan must assess and report on the successes, failures, and trends around all of the categories that lie in digital marketing. This may include blogs, AdWords, website traffic and data, social media, and email marketing. Beyond that, Jordan also reports on the overall operations, sales pipelines, and event marketing efforts.

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These reports are then turned into digestible presentations that Jordan presents to the appropriate brand representatives each month. The sales, management, and executive staffs are educated and remain transparent to the marketing efforts and where the efforts will shift or continue based on the analytics.

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Jordan goes above and beyond the average marketing sales report by enabling the sales team with full funnel reports, pipelines, and activities from leads to closed business.

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